The Reef 28 All Inclusive Adults Only
1 Avenida Nte & Calle 28 Nte Gonzalo Guerrero, Playa del Carmen, 77720, Mexico
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1 Avenida Nte & Calle 28 Nte Gonzalo Guerrero, Playa del Carmen, 77720, Mexico
Located in the middle of downtown Playa del Carmen, The Reef 28 Hotel & Spa - Luxury Adults Only - All Suites - With Optional All Inclusive Suites - Optional Gourmet All Inclusive has an outdoor swimming pool and a fitness center. This property is located a short distance from attractions such as ADO International Bus Station and Playa del Carmen Maritime Terminal. Both free WiFi and private parking are available on site. All guest suites at the hotel are equipped with a seating area and a flat-screen TV. Suites are complete with a private bathroom equipped with free toiletries and all suites will provide you with a balcony. At the The Reef 28 you will find a restaurant serving Mexican, American and Asian cuisine. Staff is always available to help at the reception. The Reef 28 is located 0.9 mi from a disabled - friendly beach. The nearest airport is Cozumel international Airport at 12 mi from the hotel. License Number(s): 008-007-004140/2025

Hotel Services and Facilities

Free WiFi Free parking Free breakfast Pet friendly

Hotel facilities

  • Business Center
  • Free Parking
  • Swimming Pool
  • Meeting/Banquet Facilities
  • Safety Deposit Box
  • Air Conditioning
  • Bar
  • 24-Hour Front Desk
  • Elevator
  • Nightclub/DJ
  • Billiards
  • Table tennis
  • Diving
  • Snack bar
  • Adult only
  • On-site parking
  • indoor pool
  • outdoor pool
  • Poolside bar
  • 24-hour security
  • Accessible parking
  • Concierge services
  • Free Wi-Fi
  • Hair/Beauty Salon
  • Heated pool
  • Live entertainment
  • Massage services
  • Restaurant(s)
  • Snorkeling
  • Sun Deck
  • Daily Housekeeping
  • Non-Smoking Rooms Available
  • Open-air bath
  • Board games/puzzles
  • Rooftop pool
  • Infinity pool
  • Wine/champagne
  • Fruits
  • Outdoor furniture
  • Yoga classes
  • Personal trainer
  • Sun loungers or beach chairs
  • Smoke alarms
  • Fire extinguishers
  • Staff follow all safety protocols as directed by local authorities
  • Shared stationery such as printed menus, magazines, pens, and paper removed
  • Process in place to check health of guests
  • Cashless payment available
  • Linens, towels and laundry washed in accordance with local authority guidelines
  • Hand sanitizer in guest accommodation and key areas
  • All plates, cutlery, glasses and other tableware have been sanitized
  • Access to health care professionals
  • Audible alarm
  • balcony/terrace
  • Car rental available
  • Daily disinfection
  • Fitness center
  • Hot tub/Whirlpool
  • Laundry services
  • Luggage storage & lockers
  • Non-smoking property
  • Restaurant (special diets available)
  • Spa services
  • Spa/sauna
  • Tour services
  • Physical/social distancing guidelines
  • Protective screen or physical barriers in appropriate areas
  • Professional cleaning services
  • Indoor parking (charges may apply)
  • Shuttle service (charges may apply)
  • Valet parking (charges may apply)
Click here to leave your opinion >>
stayed in May, 2026
Guest Score 6 out of 10
Pleasant
LOCATION
A la carte breakfast way too expensive. Went once. Had great breakfasts on fifyh ave for half the price.
stayed in May, 2026
Guest Score 7 out of 10
Good
Location
Noise from nearby restaurant
stayed in April, 2026
Guest Score 7 out of 10
Good
Great location, good view from the pool, big rooms, communicative staff.
Constantly tried to up sale. Tv didn’t work half the time and we kept calling them to fix it until we gave up. We sent our laundry and they said it will take 24 hours - it took much more than that and we were afraid that we won’t get it back before check out. And the worst thing- WiFi didn’t work at all in our room. To sum up - doesn’t worth the money.
stayed in April, 2026
Guest Score 8 out of 10
Very Good
Very central, it’s close to many restaurants and the beach.
Leading vacation presentation.
stayed in March, 2026
Guest Score 10 out of 10
Exceptional
Everyone is friendly. Perfect location very clean.
stayed in March, 2026
Guest Score 3 out of 10
Poor
This was by far one of the worse all inclusive experiences I’ve endured in Mexico, the hotel only had a “select” set of food that was included in the all inclusive experience which excluded shrimp, steak, salmon etc.
stayed in February, 2026
Guest Score 4 out of 10
Disappointing
I didn’t like it
smell mold in the room
stayed in February, 2026
Guest Score 6 out of 10
Pleasant
Location was good, and food was decent. Standout staff were Elizabeth at guest services, very helpful throughout our stay. Also, Antonio was a bellman and did his job well. I don’t remember the particular server's name but he worked at the snack bar on top floor. He was excellent!
We booked a king room and that was confirmed at check in but when we were showed to our room, it was a double queen. Oscar at the front desk said he couldn't help us and they were sold out, but we could pay to upgrade. That was not a good way to start off our vacation.
stayed in January, 2026
Guest Score 10 out of 10
Exceptional
It was located in such a beautiful and convenient location
There was no room service
stayed in December, 2025
Guest Score 8 out of 10
Very Good
The staff were very nice, helped with anything we needed.
The room was clean but the smell of the cleaning materials was so strong we avoided asking for cleaning during the rest of our stay. There were not enough beds next to the pool and the double beds required extra pay.
stayed in December, 2025
Guest Score 8 out of 10
Very Good
The stuff was excellent.
Loved everything.
stayed in November, 2025
Guest Score 8 out of 10
Very Good
Location, and staff
No towels were left twice and body soap was empty and A/C was always too high
stayed in November, 2025
Guest Score 8 out of 10
Very Good
The Reef 28 is a great hotel with beautiful amenities.
However we booked our stay at The Reef 28 with a full all-inclusive package. The photos advertised all-inclusive access to the sister hotels The Reef Coco Beach and The Reef Playacar, including transportation. Only at the hotel did we learn there is an extra fee per person and need to upgrade to the Elite-package. This was never disclosed on the Booking.com listing and is misleading. Booking.com offered no solution and kept shifting the responsibility. They have since updated the photos, which confirms the issue, but still provided no resolution for our case. It feels like a clear mistake on Booking.com’s side, yet they refuse to acknowledge it. Very disappointed.
stayed in November, 2025
Guest Score 10 out of 10
Exceptional
Clean, great vibes and the rooftop was amazing. Food and drink were great too. Shout out to Anel and Fran (Fransisco) for the amazing service on the rooftop!
Nothing to complain about.
stayed in November, 2025
Guest Score 7 out of 10
Good
The location
No heated spa
stayed in October, 2025
Guest Score 7 out of 10
Good
The room is nice and spacious. The rooftop pool and bar is also nice. Location is great too, in the middle of Playa Del Carmen.
The food and cocktails are not great. On a good day, it’s okay at best. The staff at the reception seemed incompetent at times when asked simple things or requests.
stayed in September, 2025
Guest Score 9 out of 10
Wonderful
Super cool place and fun !!
stayed in September, 2025
Guest Score 10 out of 10
Exceptional
Super clean, beautiful, and great service.
stayed in September, 2025
Guest Score 8 out of 10
Very Good
I truly admired the customer service at The Reef 28! From the moment I arrived, every staff member I encountered was friendly, polite, and extremely helpful. They went above and beyond to make sure I felt welcome and taken care of, which made my stay even more enjoyable. Their warm hospitality and professionalism really stood out and made a lasting impression. Also they acknowledged my birthday, loved that.
What I didn’t like was that I had some issues with the room. At first, I was given the wrong room (though that was quickly corrected). In the second room, the toilet didn’t always work properly — it would keep running and sometimes wouldn’t flush. A few times, the hot water also wasn’t consistent. While these things were inconvenient, I do appreciate that the staff always did their best to help resolve any problems.
stayed in September, 2025
Guest Score 5 out of 10
Fair
Room size good
Musty smelll in room from poor air conditioning circulation.
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Area information

    Airports Show all on map »

    • Cozumel Intl Airport - 12.18 mi
    • Cancun Intl Airport - 30.84 mi

    Transport

      Train stations Show all on map »
      • ADO International Bus Station - 0.81 mi
      • Playa del Carmen Maritime Terminal - 0.92 mi
      • Calica Cruise Terminal - 5.63 mi
      • Bus station Tulum Ruins - 37.17 mi
      • Bus station - 38.86 mi
      • Cancun Bus Station - 39.92 mi

    Museums

      Art Galleries Show all on map »
      • Mayan Museum - 35.86 mi
      • Cancun Underwater Museum - 45.53 mi

    Hospitals

      Hospitals Show all on map »
      • AMERIMED Hospital Cancun - 38.79 mi

    Other attractions

      Famous Streets Show all on map »
      • 5th Avenue - 0.72 mi
      • Cancun Hotel Zone - 36.77 mi
      Beaches Show all on map »
      • Disabled-friendly beach - 0.85 mi
      • Kantenah Bay - 18.84 mi
      Historical Buildings Show all on map »
      • Church of Guadalupe - 1.01 mi
      • Adventure Spa Palace - 12.73 mi
      • Moon Palace - 28.71 mi
      • Tulum Archeological Site - 37.15 mi
      • Cancun Government Palace - 39.79 mi
      Golf Courses Show all on map »
      • Mahi Golf Course - 2.39 mi
      Colleges and Universities Show all on map »
      • Universidad Anahuac Cancun - 32.74 mi
      Stadiums, Arenas, and Racetracks Show all on map »
      • Tecnologic Stadium - 38.02 mi
      • Toro Valenzuela Stadium - 40.23 mi
      National Parks Show all on map »
      • Kabah park - 38.34 mi
      • Parque Nacional Tulum - 39.51 mi
      • National park El Garrafon - 45.42 mi
      • Parque Natural Quintana Roo - 48.45 mi
      Shopping Center Show all on map »
      • La Isla Shopping Mall - 38.43 mi
      • Plaza las Americas Cancun Mall - 40.49 mi
      Other Show all on map »
      • 28 de Julio Square - 0.56 mi
      • Xcacel-Xcacelito - 27.55 mi
      • Wet 'n Wild Cancun - 31.60 mi
      • El Rey mayan ruins - 34.94 mi
      • La Gran Plaza Cancun - 37.73 mi
      • show time - 38.20 mi
      • Plaza Nichupte - 38.35 mi
      • Plaza Las Americas - 38.87 mi
      • Cancun Culture Center - 38.98 mi
      • Cancun Bullfight ring - 39.15 mi
      • Ceviche's Fountain - 39.48 mi
      • Mercado 28 - 39.54 mi
      • Puerto Juarez - 41.38 mi
      • Gran Puerto Cancun - 41.64 mi
      • El Meco mayan ruins - 43.45 mi
      • Cesiak - 43.69 mi
      • Dolphin Discovery Isla Mujeres - 46.61 mi

The Reef 28 All Inclusive Adults Only

1 Avenida Nte & Calle 28 Nte Gonzalo Guerrero, Playa del Carmen, 77720, Mexico