Dave Tlv By Brown Hotels
17 J. L. Gordon Street, Tel Aviv, Tel Aviv, 6343801, Israel
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17 J. L. Gordon Street, Tel Aviv, Tel Aviv, 6343801, Israel
Featuring a garden, a terrace as well as a bar, Scarlet Hotel is located in the center of Tel Aviv, a 5-minute walk from Gordon Beach. Among the facilities at this property are a concierge service and luggage storage space, along with free WiFi throughout the property. Guests can enjoy city views. The hotel will provide guests with air-conditioned rooms offering a closet, an electric tea pot, a fridge, a safety deposit box, a flat-screen TV and a private bathroom with a shower. Guests at Scarlet Hotel can enjoy an à la carte breakfast. Popular points of interest near the accommodation include Dizengoff Square, Dizengoff Center and Itzhak Rabin Memorial. Ben Gurion Airport is 8.7 miles away.

Hotel Services and Facilities

Free WiFi Free parking Free breakfast Pet friendly

Hotel facilities

  • Garden
  • Safety Deposit Box
  • Air Conditioning
  • Bar
  • Express Check-In/Check-Out
  • Heating
  • Fax/photocopying
  • Private check-in/check-out
  • Concierge services
  • Designated Smoking Area
  • Free Wi-Fi
  • Sun Deck
  • Daily Housekeeping
  • Non-Smoking Rooms Available
  • Wine/champagne
  • Outdoor furniture
  • Sun loungers or beach chairs
  • Key access
  • Smoke alarms
  • Fire extinguishers
  • Staff follow all safety protocols as directed by local authorities
  • First aid kit available
  • Linens, towels and laundry washed in accordance with local authority guidelines
  • Invoices
  • Audible alarm
  • balcony/terrace
  • CCTV security in common areas
  • Daily disinfection
  • Ironing amenities
  • Laundry services
  • Luggage storage & lockers
  • Soundproof rooms available
  • Allergy-free rooms available
  • Shuttle service (charges may apply)
Click here to leave your opinion >>
stayed in June, 2026
Guest Score 10 out of 10
Exceptional
3 blocks in from Gordon Beach. Great AC. Comfy bed and pillows. Hot pot and fridge in room. Had a cute, creative red theme throughout hotel. Hotel employee at the desk arranged a taxi for me for 05:00 flight out of Ben Gurion. Lovely place! Loved it!!
No elevator, no breakfast so don’t expect!
stayed in May, 2026
Guest Score 10 out of 10
Exceptional
Place good
Everything good
stayed in May, 2026
Guest Score 10 out of 10
Exceptional
Good service , they all was nice
stayed in May, 2026
Guest Score 5 out of 10
Fair
The room is spacious enough for a couple, but the lighting is insufficient. There are currently extensive, long-term roadworks in the area which make getting in and out quite difficult. Since the room is located just half a level above street height, we had to keep the curtains closed for privacy. In the bathroom, there were a few ants, some mold in the shower, and a broken drain. On the plus side, the water pressure was good for both hot and cold water. The mini-fridge and air conditioning worked well. The bed itself was comfortable, but the sheets were so thin that you could see the mattress through them, so I didn't feel comfortable sleeping on them and slept on top of the blanket instead.
The room is spacious enough for a couple, but the lighting is insufficient. There are currently extensive, long-term roadworks in the area which make getting in and out quite difficult. Since the room is located just half a level above street height, we had to keep the curtains closed for privacy. In the bathroom, there were a few ants, some mold in the shower, and a broken drain. On the plus side, the water pressure was good for both hot and cold water. The mini-fridge and air conditioning worked well. The bed itself was comfortable, but the sheets were so thin that you could see the mattress through them, so I didn't feel comfortable sleeping on them and slept on top of the blanket instead.
stayed in April, 2026
Guest Score 8 out of 10
Very Good
We got upgraded to a better room for free during check in. Although this room had some problems, overall the experience was wonderful. In addition, the close walk to the beach was amazing. The front desk worker Jeremy helped us a lot throughout the stay and made our experience all the much better by assisting us through any troubles we had.
Certain parts of the room were a little bit dirty and looked unmaintained but for the most part, stay was great.
stayed in April, 2026
Guest Score 6 out of 10
Pleasant
Staff were amazing , treated us well. Best location .
Not that clean, facilities are not that good.
stayed in April, 2026
Guest Score 8 out of 10
Very Good
Location comfort
stayed in March, 2026
Guest Score 10 out of 10
Exceptional
stayed in February, 2026
Guest Score 8 out of 10
Very Good
Room was great. Staff were great. Location. Clean. Good WiFi. Good shower. Comfortable pillows.
Metro construction
stayed in February, 2026
Guest Score 10 out of 10
Exceptional
We had an absolutely wonderful stay at this hotel. Everything was truly exceptional — from the cleanliness and comfort of the rooms to the excellent facilities. The staff were incredibly friendly, professional, and always willing to help with a smile. The service exceeded our expectations in every way and made us feel welcome and cared for throughout our stay. Highly recommended — we would definitely return!
stayed in February, 2026
Guest Score 9 out of 10
Wonderful
Rooms are nice and cosy and we enjoyed sitting on our balcony. The service is amazing! There is a new owner and he is always does anything to help you! What a great service! Location is perfect between bars, restaurants and the beach. Slept like a rose in a great comfortable bed in a nice designed room.Thank you for a great stay! Will come back!
stayed in February, 2026
Guest Score 10 out of 10
Exceptional
We had an excellent stay at the Scarlet everything was clean, comfortable, and welcoming. Special thanks to Jeremy for the outstanding service and kindness throughout our visit!
stayed in February, 2026
Guest Score 5 out of 10
Fair
Very stylish, nice staff, I was upgraded
Lack of a microwave on the premisses, bedding smelled like a sweaty man
stayed in February, 2026
Guest Score 7 out of 10
Good
Location! Service is excellent!!!!
The service and the location
stayed in January, 2026
Guest Score 7 out of 10
Good
Location excellent. Staff very helpful.
Cleanliness could have been better
stayed in December, 2025
Guest Score 9 out of 10
Wonderful
It was perfect. Nice place, very central and very kind people.
That I had to leave… ?
stayed in December, 2025
Guest Score 7 out of 10
Good
Top notch location
There is no elevator, so be aware
stayed in December, 2025
Guest Score 8 out of 10
Very Good
Great location close to the beach. Big pleasant room.
The public areas (stairs) we dirty. At nights there may be loud hangouts in the back garden. Overall pretty quiet due to the road blocks.
stayed in November, 2025
Guest Score 10 out of 10
Exceptional
My new favorite spot in the TLV center. Price/quality
stayed in November, 2025
Guest Score 10 out of 10
Exceptional
Best location, Amazing staff. the bed was extra comfortable !
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Area information

    Airports Show all on map »

    • Sde Dov Airport - 2.31 mi
    • Ben Gurion Airport - 7.94 mi

    Museums

      Art Galleries Show all on map »
      • Bauhaus Foundation Museum - 0.63 mi
      • Tel Aviv Museum of Art - 0.95 mi
      • Azrieli Roof Top Observatory - 1.32 mi
      • Independence Hall Museum - 1.33 mi
      • Eretz Israel Museum Complex - 2.05 mi
      • Palmach Museum - 2.22 mi

    Hospitals

      Hospitals Show all on map »
      • Ichilov Hospital - 1.09 mi

    Transport

      Train stations Show all on map »
      • Tel Aviv- Hashlom train station - 1.39 mi
      • Hashalom Train Station - 1.39 mi
      • Arlozorov Train and Bus Terminal - 1.56 mi
      • Central Bus Station - 1.90 mi
      • HaHagana Train Station - 2.08 mi
      • Tel Aviv - University train station - 2.43 mi

    Other attractions

      Beaches Show all on map »
      • Gordon Beach - 0.24 mi
      • Frishman Beach - 0.31 mi
      • Hilton Beach - 0.39 mi
      • Bograshov Beach - 0.40 mi
      • Jerusalem Beach - 0.70 mi
      • Metzitzim Beach - 0.82 mi
      • Charles Clore Beach - 1.60 mi
      Monuments and Landmarks Show all on map »
      • Trumpeldor Cemetery - 0.47 mi
      • Itzhak Rabin Memorial - 0.53 mi
      Shopping Center Show all on map »
      • Dizengoff Center Shopping Mall - 0.54 mi
      National Parks Show all on map »
      • Meir Park - 0.62 mi
      Theatres Show all on map »
      • Habima Theatre - 0.77 mi
      • The Cameri Theatre - 0.84 mi
      • Cinematheque - 1.04 mi
      Famous Streets Show all on map »
      • Shenkin Street - 0.86 mi
      Historical Buildings Show all on map »
      • Israeli Opera House - 0.88 mi
      Stadiums, Arenas, and Racetracks Show all on map »
      • Yad Eliyahu Arena - 1.86 mi
      Colleges and Universities Show all on map »
      • Shenkar College - 1.92 mi
      Other Show all on map »
      • Bauhaus Center - 0.24 mi
      • Gordon Swimming Pool - 0.29 mi
      • Dizengoff Square - 0.32 mi
      • Tel Aviv Marina - 0.35 mi
      • Dizengoff Center - 0.51 mi
      • Municipality - 0.52 mi
      • Hacarmel Market - 0.95 mi
      • Nachalat Benyamin Crafts Fair - 0.96 mi
      • Old Port Area Namal Tel Aviv - 1.07 mi
      • Kikar Ha-Medina - 1.10 mi
      • Kikar HaMedina (The State Square) - 1.11 mi
      • Nemal Tel Aviv - 1.27 mi
      • Neve Tzedek - 1.41 mi
      • Suzanne Dellal Dance Show Centre Neve Tzedek - 1.54 mi
      • Diamond Stock Exchange - 'Bursa' - 1.56 mi
      • Hatachana compound - 1.63 mi
      • Tel Aviv HaHagana - 2.08 mi
      • Yitzhak Rabin Center - 2.20 mi
      • Historical Jaffa - 2.21 mi

Dave Tlv By Brown Hotels

17 J. L. Gordon Street, Tel Aviv, Tel Aviv, 6343801, Israel