Dave Tlv By Brown Hotels
17 J. L. Gordon Street, Tel Aviv, Tel Aviv, 6343801, Israel
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17 J. L. Gordon Street, Tel Aviv, Tel Aviv, 6343801, Israel
Prime Location Scarlet Hotel in Tel Aviv offers a central base with Gordon Beach a 5-minute walk away, Dizengoff Square 2297 feet nearby, and the Tel Aviv Museum of Art 1.1 mi from the property. Ben Gurion Airport is 8.7 mi distant. Exceptional Facilities Guests enjoy a sun terrace, lush garden, bar, and free WiFi. Additional amenities include a private check-in and check-out service, paid shuttle, concierge, daily housekeeping, outdoor seating, express services, and luggage storage. Comfortable Accommodations Rooms feature air-conditioning, private bathrooms, tea and coffee makers, hairdryers, city views, refrigerators, showers, TVs, soundproofing, parquet floors, electric kettles, and wardrobes. Balconies, outdoor furniture, sofa beds, work desks, and seating areas enhance the stay.

Hotel Services and Facilities

Free WiFi Free parking Free breakfast Pet friendly

Hotel facilities

  • Garden
  • Safety Deposit Box
  • Air Conditioning
  • Bar
  • Express Check-In/Check-Out
  • Heating
  • Fax/photocopying
  • Private check-in/check-out
  • Concierge services
  • Designated Smoking Area
  • Free Wi-Fi
  • Sun Deck
  • Daily Housekeeping
  • Non-Smoking Rooms Available
  • Wine/champagne
  • Outdoor furniture
  • Sun loungers or beach chairs
  • Key access
  • Smoke alarms
  • Fire extinguishers
  • Staff follow all safety protocols as directed by local authorities
  • First aid kit available
  • Linens, towels and laundry washed in accordance with local authority guidelines
  • Invoices
  • Audible alarm
  • balcony/terrace
  • CCTV security in common areas
  • Daily disinfection
  • Ironing amenities
  • Laundry services
  • Luggage storage & lockers
  • Soundproof rooms available
  • Allergy-free rooms available
  • Shuttle service (charges may apply)
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stayed in July, 2026
Guest Score 10 out of 10
Exceptional
The staff is good. It's clean and I recommend it ,Thank you !
stayed in July, 2026
Guest Score 4 out of 10
Disappointing
מיקום מעולה
המקלחת לא נקייה לא מצויין באתר שארוחת הבוקר היא בקפה ארומה
stayed in July, 2026
Guest Score 10 out of 10
Exceptional
כבר פעם שניה שאני שם, היה מהמם ואחזור שוב! שירות מעולה, ומיקום מושלם - 3 דקות מהים.
אין מעלית אבל תמיד מודיעים מראש
stayed in July, 2026
Guest Score 5 out of 10
Fair
The bed was comfortable and the shower good. Excellent location.
There was no soap in the shower. One reading light didn't have a globe, so it was too bright and hurt the eyes. The lighting in the bathroom was terrible and I couldn't see to put on my make up. The overall lighting was very dull.
stayed in June, 2026
Guest Score 10 out of 10
Exceptional
Everything was great!!! Staff were accommodating. Room was clean .. 4 min. From the beach!!
stayed in June, 2026
Guest Score 10 out of 10
Exceptional
This place provides most of the amenities of a four-star hotel. The shower was especially nice with rainfall head plus a handheld spray, great water pressure, plenty of hot water, and quality shampoo and body wash. The bed was very comfortable, and the blackout shades did a fantastic job. One really impressive thing they did: my safe wasn't working, even after they replaced the batteries. A safe in the room was one of the main reasons I chose the place. The maintenance guy brought down an entire new cabinet with built-in safe (there was plenty of room for it.) The Wi-Fi was adequate (30-40Mbps) and reliable. The location is amazing. It's in a quiet area just a couple minutes' walk to both the beach and Dizengoff street. The beach itself is very convenient, with lockers you can rent for a low fee.
The room could have used some more lighting for the evening. I had an extra light, but I still felt it wasn't enough. The towels could have been a bit better quality. Compared to the other amenities, they were a bit disappointing.
stayed in June, 2026
Guest Score 10 out of 10
Exceptional
Overall, I genuinely have nothing negative to say. I stayed here as a solo traveler, which was very nerve-wracking for me since I don’t usually go anywhere without my people, but they made it feel like home. The staff were phenomenal, but not in an overbearing way. They made conversation and were warm and engaging, but they weren’t constantly checking on every little thing, which I really appreciated. This was also very affordable, especially for the level of eccentric, cool, art-centered vibe that it offers. That balance really stood out to me. If you’re looking for a hotel where luxury and high-end room features are the most important thing, this probably isn’t your place. But if you’re someone who appreciates something more simple in amenities, while still being eccentric, beautiful, and thoughtfully designed, then this is absolutely worth it. It doesn’t try to be something it’s not, and I really respect that. Honestly, it made me like it even more. I will absolutely be back, and I wouldn’t be surprised if this becomes my go-to hotel whenever I’m in Tel Aviv. This felt like such a beautiful, eccentric in the best way kind of Oasis that was still affordable. The staff were fantastic. I very much enjoyed spending time out up on the rooftop and in the back area. I wish I didn't have to go. In a place where it is easy to feel overwhelmed because you are in a new environment. I felt safe, and my satisfaction mattered to them The rooms are very art-centered, but not in a traditional way. The wallpaper is colorful and eccentric, attracting a certain kind of guest who appreciates unique design. There are also fun touches, like an old red rotary phone used as decoration. The rooms are fairly clean, and there are plenty of outlets, which is very convenient. Each room includes a mini fridge with a small freezer compartment. The TV offers basic cable, and the room includes standard amenities like coffee, tea, and a coffee maker.
stayed in June, 2026
Guest Score 10 out of 10
Exceptional
3 blocks in from Gordon Beach. Great AC. Comfy bed and pillows. Hot pot and fridge in room. Had a cute, creative red theme throughout hotel. Hotel employee at the desk arranged a taxi for me for 05:00 flight out of Ben Gurion. Lovely place! Loved it!!
No elevator, no breakfast so don’t expect!
stayed in June, 2026
Guest Score 10 out of 10
Exceptional
Everything
Everything was good
stayed in June, 2026
Guest Score 9 out of 10
Wonderful
Really great stuff , helped me immediately with extra stuff I needed . Was very responsive .
All was good
stayed in June, 2026
Guest Score 10 out of 10
Exceptional
Great value for money
Nothings fancy as it should be for that price everything was great
stayed in May, 2026
Guest Score 10 out of 10
Exceptional
Good service , they all was nice
stayed in May, 2026
Guest Score 10 out of 10
Exceptional
Place good
Everything good
stayed in May, 2026
Guest Score 5 out of 10
Fair
The room is spacious enough for a couple, but the lighting is insufficient. There are currently extensive, long-term roadworks in the area which make getting in and out quite difficult. Since the room is located just half a level above street height, we had to keep the curtains closed for privacy. In the bathroom, there were a few ants, some mold in the shower, and a broken drain. On the plus side, the water pressure was good for both hot and cold water. The mini-fridge and air conditioning worked well. The bed itself was comfortable, but the sheets were so thin that you could see the mattress through them, so I didn't feel comfortable sleeping on them and slept on top of the blanket instead.
The room is spacious enough for a couple, but the lighting is insufficient. There are currently extensive, long-term roadworks in the area which make getting in and out quite difficult. Since the room is located just half a level above street height, we had to keep the curtains closed for privacy. In the bathroom, there were a few ants, some mold in the shower, and a broken drain. On the plus side, the water pressure was good for both hot and cold water. The mini-fridge and air conditioning worked well. The bed itself was comfortable, but the sheets were so thin that you could see the mattress through them, so I didn't feel comfortable sleeping on them and slept on top of the blanket instead.
stayed in April, 2026
Guest Score 8 out of 10
Very Good
We got upgraded to a better room for free during check in. Although this room had some problems, overall the experience was wonderful. In addition, the close walk to the beach was amazing. The front desk worker Jeremy helped us a lot throughout the stay and made our experience all the much better by assisting us through any troubles we had.
Certain parts of the room were a little bit dirty and looked unmaintained but for the most part, stay was great.
stayed in April, 2026
Guest Score 6 out of 10
Pleasant
Staff were amazing , treated us well. Best location .
Not that clean, facilities are not that good.
stayed in April, 2026
Guest Score 8 out of 10
Very Good
Location comfort
stayed in March, 2026
Guest Score 10 out of 10
Exceptional
stayed in February, 2026
Guest Score 8 out of 10
Very Good
Room was great. Staff were great. Location. Clean. Good WiFi. Good shower. Comfortable pillows.
Metro construction
stayed in February, 2026
Guest Score 10 out of 10
Exceptional
We had an absolutely wonderful stay at this hotel. Everything was truly exceptional — from the cleanliness and comfort of the rooms to the excellent facilities. The staff were incredibly friendly, professional, and always willing to help with a smile. The service exceeded our expectations in every way and made us feel welcome and cared for throughout our stay. Highly recommended — we would definitely return!
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Area information

    Airports Show all on map »

    • Sde Dov Airport - 2.31 mi
    • Ben Gurion Airport - 7.94 mi

    Museums

      Art Galleries Show all on map »
      • Bauhaus Foundation Museum - 0.63 mi
      • Tel Aviv Museum of Art - 0.95 mi
      • Azrieli Roof Top Observatory - 1.32 mi
      • Independence Hall Museum - 1.33 mi
      • Eretz Israel Museum Complex - 2.05 mi
      • Palmach Museum - 2.22 mi

    Hospitals

      Hospitals Show all on map »
      • Ichilov Hospital - 1.09 mi

    Transport

      Train stations Show all on map »
      • Tel Aviv- Hashlom train station - 1.39 mi
      • Hashalom Train Station - 1.39 mi
      • Arlozorov Train and Bus Terminal - 1.56 mi
      • Central Bus Station - 1.90 mi
      • HaHagana Train Station - 2.08 mi
      • Tel Aviv - University train station - 2.43 mi

    Other attractions

      Beaches Show all on map »
      • Gordon Beach - 0.24 mi
      • Frishman Beach - 0.31 mi
      • Hilton Beach - 0.39 mi
      • Bograshov Beach - 0.40 mi
      • Jerusalem Beach - 0.70 mi
      • Metzitzim Beach - 0.82 mi
      • Charles Clore Beach - 1.60 mi
      Monuments and Landmarks Show all on map »
      • Trumpeldor Cemetery - 0.47 mi
      • Itzhak Rabin Memorial - 0.53 mi
      Shopping Center Show all on map »
      • Dizengoff Center Shopping Mall - 0.54 mi
      National Parks Show all on map »
      • Meir Park - 0.62 mi
      Theatres Show all on map »
      • Habima Theatre - 0.77 mi
      • The Cameri Theatre - 0.84 mi
      • Cinematheque - 1.04 mi
      Famous Streets Show all on map »
      • Shenkin Street - 0.86 mi
      Historical Buildings Show all on map »
      • Israeli Opera House - 0.88 mi
      Stadiums, Arenas, and Racetracks Show all on map »
      • Yad Eliyahu Arena - 1.86 mi
      Colleges and Universities Show all on map »
      • Shenkar College - 1.92 mi
      Other Show all on map »
      • Bauhaus Center - 0.24 mi
      • Gordon Swimming Pool - 0.29 mi
      • Dizengoff Square - 0.32 mi
      • Tel Aviv Marina - 0.35 mi
      • Dizengoff Center - 0.51 mi
      • Municipality - 0.52 mi
      • Hacarmel Market - 0.95 mi
      • Nachalat Benyamin Crafts Fair - 0.96 mi
      • Old Port Area Namal Tel Aviv - 1.07 mi
      • Kikar Ha-Medina - 1.10 mi
      • Kikar HaMedina (The State Square) - 1.11 mi
      • Nemal Tel Aviv - 1.27 mi
      • Neve Tzedek - 1.41 mi
      • Suzanne Dellal Dance Show Centre Neve Tzedek - 1.54 mi
      • Diamond Stock Exchange - 'Bursa' - 1.56 mi
      • Hatachana compound - 1.63 mi
      • Tel Aviv HaHagana - 2.08 mi
      • Yitzhak Rabin Center - 2.20 mi
      • Historical Jaffa - 2.21 mi

Dave Tlv By Brown Hotels

17 J. L. Gordon Street, Tel Aviv, Tel Aviv, 6343801, Israel